Magic: The Gathering - 30th Anniversary | Ultra PRO International

Ultra PRO has partnered with Wizards of the Coast to reveal a top of the line 30th Anniversary Magic: The Gathering Accessories collection of amazing products including a set of 105-count APEX® Deck Protector® premium sleeves, a 12-Pocket PRO-Binder, an Alcove® Edge Deck Box with security click and a Holofoil® Playmat. The collection features expansion symbols from Magic: The Gathering over the past 30 years.

In addition to the extra attention on each item, this collection also debuts Ultra PRO's new APEX® Deck Protector® sleeves, which have been in development for two years. The fully opaque sleeves offer a top-notch shuffle experience and are made to perform and last. The APEX® brand features vibrant designs on a textured material and can withstand the rigors of repeated play.

 

"This is a leap forward in the evolution of card sleeves," says Justin Cole, Director of Business Development – Accessories. "Everyone understands that the main purpose of card sleeves is to protect their cards, but the texture and the glide shuffle feel of our APEX formula really brings the product to the next level. We offered a 'sneak peek' of the line at MagicCon: Las Vegas, and the sleeves sold out the first day! Nine out of 10 people who demoed the sleeves made a purchase."

The collection also consists of a 12-pocket PRO-Binder capable of holding up to 480 cards, a playmat made of Holofoil® material for added shine and stitched edges for premium feel, and our Alcove® Edge Deck Box with strong magnetic closures capable of holding 100 standard, double-sleeved cards. The artwork represents more than 90 expansion sets released by Wizards of the Coast in the past 30 years.

"As an official licensee of Magic: The Gathering, we are honored and delighted to offer this line of products to mark this special occasion," says Cole. "Thirty years is a long time, and it speaks to the enduring success of Magic: The Gathering not only as a game but as a cultural phenomenon."

In July 1993, a card game designed by Richard Garfield called Magic: The Gathering was introduced at the Origins Game fair in Dallas, Texas. Thirty years later, the game continues to attract players from all over the world and continues to be a name synonymous with Collectible Card Games.

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